Monday, February 15, 2016

What's Fresh, Clean, and Natural?

What's Fresh, Clean, and Natural? My new website, complete with new look! Have no fear if you're a ride or die Etsy fan, as my Etsy shop will stay open for the foreseeable future. The benefit of using the new website is that it will have the latest scent additions to my line (like my Spring Scent Soaps that will be coming out on March 1), and you don't have register for an account to make a purchase like you do on Etsy.

Emily's Handmade Soaps has a new look!
My logo has a new look, as well! Since I started my business, I've worn many hats. In fact, Emily's Handmade Soaps is a one woman show at this point. That means that I've needed to hone my skills in everything from photography to website coding. It's been quite an adventure, and I've learned so many new things! After many attempts at designing my own logo, I decided to work with a graphic designer to help me achieve that fresh, clean, natural look that I was going for.

I chose the imagery of an olive branch in the background for several reasons. The most obvious reason is that olive oil is a primary ingredient in my handmade soaps. It's a fantastic oil for soap making that's great for your skin. The olive plant itself  boasts lovely shades of green, and reminds me that beauty comes with age (something I need to be reminded of as the big 4-0 looms on the horizon). Olive trees embody strength, nourishment, and beauty to me, and as a longtime peacenik, I like that the olive branch has a peaceful connotation.
My first attempt at a logo.
I promise I'm way better at making
soap than graphic design.

In honor of the new website, I'd like to offer you a coupon code! This code will only work on the new website at www.emilyshandmadesoaps.com and will not work on the Etsy site. Click the Shop tab at the top of the page to be redirected to the new website! Use coupon code WELCOME20 for 20% off of your order of any size.

I'd love to hear some feedback on the new site. How does it look? Is it easy to use? Let me know what you think in the comments!



Another early packaging theme. 

Packaging at present, without the new logo.
Everyone loves the organza bags, so I'll be keeping those!